Monday, 28 October 2013

SOAK IN THE FESTIVE SPIRIT WITH SUN DIRECT’S DIWALI OFFERS








Chennai, 24th September, 2013: Riding on the successful launch of the Cinema + Sports pack, Sun Direct, the leading DTH player in South India, brings irresistible festive offers for its viewers this season.
Sun Direct offers a range of appealing new connection offers this festive season: 

·         Cinema + Sports pack – 1890 with 2 month subscription FREE & 2290 – 5 months FREE!
·         World Pack – 2090 with 2 months FREE & 3190 with 7 months FREE!
·         Mega Pack – 2090 with 2 months FREE & 3490 with 7 months FREE!

Sun Direct has a plan to fit every pocket – with plans starting Rs. 155 to 300.
Pack
 Price per month – Sun Direct
Price – Competitors
South Value pack
155
170
South Cinema + sports
185
190-200
World pack
220
300-340
Mega pack
300
400 -430

Cinema + Sports offers the best of cinema & sports with 8 ad free movies channels along with the inclusion of 4 new popular sports channels , Star Cricket, ESPN, Star Sports and Star Sports 2 .  While the World Pack offers an excellent mix of English movies, Infotainment & News, the MEGA pack offers the best of all channels under the Sun Direct platform across all genres with 190 + channels. 
  
Whats more, Sun direct offers  


  • Up to 100+ south channels on Sun Direct.
  • 5 sports channels on cinema plus and above packs with the addition of 4 new channels: Star Cricket, ESPN, Star Sports and Star Sports 2, giving customers great entertainment value.
  • Choice of 11 channels exclusively on DTH with Sun Direct.
  • Nonstop movies – around the clock with cinema club movies – in the 4 south Indian languages.
  • Video recording facility 


Announcing the offers, Mr. Mahesh Kumar, MD of Sun Direct, said, “We at Sun Direct, strongly identify ourselves with the spirit in which festivals are celebrated. It is our privilege to contribute in a small way by offering such value propositions to our customers. The range of packs and offers will make it easier for more customers to move to the next generation home entertainment options with Sun Direct.'' 

Sun Direct offers video recording facility at the most affordable price point. This festive season, Sun Direct hopes to bring magic to more homes with their offerings and lend unmatched service to their customers. Moreover with keeping customer interest as paramount sun direct is planning to start 400 + sun shine centers in the 6 months in an effort to get closer to the consumer and offer quick service to customers in smaller towns.  With a subscriber base of over 9 million, Sun Direct will surely add more color and cheer to the customer’s TV viewing experience this Diwali!  

About Sun Direct - 
 
Sun Direct is one of the leading DTH players in the country with a current subscriber base of close to 9 million.  Sun Direct has the best offering of south regional channels and provides best value for money with world class entertainment. Sun Direct, now also offers the best of Movies & Sports with the new  Cinema + Sports packs which boasts of 4 popular sports channels and  nonstop movie services in the 4 south Indian languages .   Furthermore, Sun Direct offers unlimited video recording on all its SD + and HD connections at no extra cost. Sun Direct value for money pricing, attractive bundling of products and services that appeal to every segment of the customer chain makes it a category leader in the DTH industry. 

For further information please contact, Buzz PR:
Gita J | 9884278333 | gita.moorjani@buzzpr.in Divya Kumar | 9884046825 | divya.kumar@buzzpr.in

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